booksahead.com

Chris Anderson’s new book, Free, is available on Scribd for free for a limited time. It is a great promotional strategy for the paper and e-book editions of the book, but it doesn’t answer the question about how to make “free” a sustainable price. The book ventures to answer the question, though I haven’t found [...]

Global entertainment and media spending will reach $1.6 trillion in 2013, according to PricewaterhouseCoopers annual industry projections, AdWeek reports. The U.S. media industry will not match growth in the rest of the world, increasing only 1.2 percent annually, compared to the global rate of 2.7 percent, reaching $495 billion in 2013. Digital revenues are predicted [...]

Here’s take-one of a daily reading notebook….
The Hulu of publishing has arrived, J.W. Coffey writes for the Examiner.com. Any time someone refers to Simon & Schuster as a “legendary publisher,” I have to wonder if they’ve been keeping up with the times. S&S is a very different beast under Rupert Murdoch and any superlative is [...]